Creating A Source Of Timeline “Truth”

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Success Stories

Client Situation

A competitive intelligence team was having difficulting managing multiple competitor timelines in a fast changing therapeutic area. The team was using powerpoints with footnotes.

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inPhronesis Solution

The client adopted the inVision cloud-based timeline solution

The inPhronesis customer success team configured the timeline solution to be similar to what had been maintained by the client in the past

The inPhronesis customer success team transferred the existing powerpoint timelines to inVision

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Client Results

Assumptions that were driving timelines were not lost. Errors were reduced.

Internal clients could access the most up-to-date timelines in the cloud versus having to rely on outdated powerpoint timelines.

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Chris Martin, MBA, MS


As the president of inPhronesis, Chris is focused on constantly improving inVision, the leading competitive and market intelligence platform for the biopharmaceutical industry, to better meet the changing needs of clients.


With 20 years of experience in roles being a consumer of market and competitive information, Chris understands the needs and priorities of clients. Chris was a senior principal and co-founder of inThought, a life science consulting, market research, and analytics firm. Collaborating with Ben Weintraub, Chris also co-founded BiotechTracker, an online tool for investors and precursor to inVision. Previous to inThought, he was a healthcare analyst and co-portfolio manager at two investment firms. Chris served in health care policy roles at the White House Office of Management and Budget. These roles included Medicare Desk Officer at the Office of Information and Regulatory Affairs, where he was responsible for providing recommendations to senior White House policy officials on healthcare policies and regulations.


Chris has a Master in Business Administration from Harvard Business School, a Master in Engineering from Villanova University, and a Bachelor of Science in Engineering from Cornell University. Prior to attending Harvard Business School, Chris served on two U.S. Navy nuclear submarines and at the Pentagon.